Spotlight: More Than A Backdrop

How to Choose a Venue That Reflects Your Story
Written by
Laura Cross

Choosing a wedding venue is about more than ticking boxes for capacity and cost. Your venue sets the stage for your entire celebration, shaping mood, flow, and overall guest experience. To ensure your space reflects your story and not just your Pinterest board, consider both the practical details and the emotional impact of the space.

Ask Detailed Questions About the Venue

When touring venues, it is important to look beyond size and price. Samantha Nason of Zest It Up recommends asking about what is included, such as tables, chairs, lighting, and restrooms. She also suggests considering vendor restrictions, parking or shuttle logistics, setup and teardown times, and any noise or curfew limits. “These practical details often have a bigger impact than the price tag,” Nason notes.

Practical logistics are just as important to consider. “Check guest parking options and confirm there is a coordinator on site,” advises Anastasia Shevchenko of Sheff Production Photography & Videography. “These practical details significantly impact guest experience and your peace of mind.”

Visualize Your Ideal Setting

"Picture the atmosphere you want to create - a romantic garden, modern industrial, or classic ballroom - and how it aligns with your priorities, weather, and design flexibility," advises Nason. "Choose the setting that feels most true to your story.

For couples craving personality, unconventional venues like art galleries, boutique hotels, or private estates can help tell your story. “Start by thinking about how you want your day to feel. If you imagine an intimate dinner under the stars, an outdoor garden or courtyard might be perfect,” says Mikala Fox of Monge Amore Events. “If timeless elegance or a moody editorial look feels more like you, an indoor space with architectural character or romantic lighting may be the right fit.”

Plan for Flow, Comfort, and Guest Experience

The layout of your venue affects more than aesthetics - it shapes how guests experience your day. Thoughtful lighting, acoustics, and seamless transitions between ceremony, cocktail hour, and dinner keep energy high and guests comfortable. “The venue sets the tone for your celebration - from lighting and acoustics to how easily guests move between ceremony, cocktails, and dinner,” notes Nason.

Spaces where rooms or outdoor areas connect naturally help the day flow without confusion or bottlenecks. “Look for venues where ceremony, cocktail hour, and reception spaces connect seamlessly. Good flow maintains energy and prevents guest confusion throughout your celebration,” adds Shevchenko.

Avoid Common Pitfalls

Many couples fall in love with a space’s aesthetics and overlook logistics. "Your venue choice also shapes the flow of the day - where guests mingle, how transitions feel, and whether the space supports comfort in all seasons. The biggest mistake couples make is falling in love with aesthetics before thinking through logistics: guest experience, layout, weather backups, and vendor access.,” says Fox.

Restrictions on decorations, open flames, hanging installations, or noise can also impact your design choices. “Ask about decoration policies regarding open flames, hanging installations, and noise limitations. Knowing these parameters early helps you design within practical boundaries,” advises Shevchenko.

Balance Beauty and Practicality

“Choose a venue with inherent character that reduces decoration needs. This allows you to enhance rather than transform the space, often saving both budget and planning stress,” says Shevchenko.

Ultimately, your venue should tell your story through space. By asking the right questions, imagining how your guests will move and feel, and balancing beauty with practicality, you can find a location that not only photographs beautifully but also supports a seamless, unforgettable celebration.

Venue Selection Checklist

Use this checklist to guide your decision-making and make sure nothing is overlooked:

  • What is included in the rental (tables, chairs, lighting, restrooms)?
  • Are there any vendor restrictions or preferred vendors?
  • What are the parking or shuttle options for guests?
  • Are setup and teardown times clearly defined?
  • Are there noise restrictions or curfew limits?
  • Is there a dedicated on-site coordinator for the day?
  • How does the space handle weather contingencies?
  • Can the layout accommodate the flow from ceremony to cocktails to dinner?
  • Are there decoration limitations (open flames, hanging items, signage)?
  • Does the venue’s natural character reduce the need for extra décor?
  • Does the space feel true to the style and story you want to tell?

Photo by Ellie Koleen; Location: The Penny; Event Planner: Zest it Up